Poster Power

Poster Power

Our poster collection contains some of the best examples of posters as an art form anywhere in the world.

The tradition of employing both established and emerging artistic talent to promoting public transport was started by Frank Pick in 1908. Since then, posters have played a key role in the wider vision of corporate transport design and have helped to inform, educate, reassure, entertain and inspire the millions of passengers who see them.

This weekend, we were planning to celebrate our iconic poster collection with a special Open Weekend at our Museum Depot. Even though it may be closed for now, we wanted to bring you a Digital Open Weekend exploring and celebrating our collection of over 5,000 posters and 15,000 poster records online.

Find out more below and follow us on social media as we'll be sharing more poster content all week.


How well do you know our posters?

Test out your poster knowledge and see if you can spot what's missing! 


Browse our poster collections by theme...

We have over 15,000 poster records in our online collection. Discover them on our Collections Online or browse some top themes below!

design a poster

Sports posters

Sport is a vital part of London life and public transport plays a crucial role in moving  people to cricket, football and rugby matches to the Boat Race, Derby Day, the Olympic Games and even Crufts.

design a poster

Mapping London

For over 100 years, posters have encouraged passengers to explore London’s cultural landmarks, architecture and fantastic open spaces in the city and beyond, through public transport.

design a poster

Designs on the Underground

Explore the seen and unseen designs of the Underground - from instantly recognisable elements like the roundel to the internal mechanisms of an escalator.

design a poster

Musical London

London is rich in history, culture and entertainment. A key attraction for visitors is the diverse music scene offered by the city’s theatres, opera houses, music halls, entertainment venues and street musicians.

design a poster

The flow of the river

The ribbon of water that flows through London is one of the city’s most recognisable features. The River Thames has been the subject of transport posters for over 100 years.

design a poster

Wartime London

A wide variety of posters were published during the First and Second World Wars, for advice, propaganda, information and to raise awareness of the valuable work of employees.

Take a virtual tour of our Art and Poster store

London Underground's greatest designs 

Revisit our hugely popular Poster Art 150 exhibition. Featuring 150 of the greatest designs from our collection of more than 3,000 posters, this exhibition showcased London Underground's unrivalled reputation for commissioning memorable and stunning posters by leading artists and designers.

Explore more poster stories on Arts & Culture:

reimaging historic posters

Reimagining historic posters

For over 100 years, travellers on the network have been encouraged to use public transport by original posters designed to catch the eye. Here, we look at some classic designs that have gone on to provide inspiration for a new generation of artists to contemporary audiences.

Untangling the tracks: Communicating change

Poster Prize for Illustration: London Stories

Take a look back at the 2019 shortlist for the Poster Prize for Illustration. We asked artists to celebrate London's stories, from the everyday to the curious, and from the past to the present.

More on Arts & Culture

Read more about poster commissioning

Transport for London and its predecessor organisations have been commissioning art posters since 1908, the first acknowledged art image being No need to ask a P’liceman by John Hassall. Read more about poster art and commissioning with our online stories

Frank Pick

Frank Pick and the first commissioned posters


The golden age of poster design


The age of agencies


Poster commissioning and London Transport Museum

Family activities

Try your hand at some of our poster-themed family activities! 

design a poster

Design your own poster

Get creative and design a poster in the style of London Transport! Choose from one of our three themes; having fun at home, thanking London transport staff or going for a walk.

Colouring in poster pack

Colouring in sheets

Some of our favourite posters have lost all their colour. Can you help bring them back to life? Download these four iconic posters and fill them back up with colour.

zoo tiger collage

Put the poster back together

This poster by Abram Games was designed to encourage people to visit the tigers at London Zoo, but the shapes have got jumbled up! Can you put it back together?

Send us your completed posters by emailing [email protected] or tagging @ltmuseum on Instagram or Twitter!

Read more on our blog...

Our blog is full of more fascinating information and stories about posters. Check out some of our favourites below!

The golden age of urban attractions

Senior curator at the V&A, Zorian Clayton, takes a nostalgic look at the history of urban attractions and the golden days of trips out to museums, cinemas and shows in London and beyond.

Untangling the tracks: Communicating change

Untangling the Tracks: Communicating Change

Laura Sleath takes a look at some of the posters in our Untangling the Tracks exhibition and asks how do you keep customers informed during a major project?

Celebrating 150 years of the District line with our new Poster Parade

Celebrating 150 years of the District Line

Take a look back at 20 iconic artworks related to the District Line that we showcased to celebrate its 150th anniversary last year.

Poster Prize for Illustration - bringing London stories to life

Artist Julia Allum, reveals how she brought London stories to life in her stunning promotional image for the 2019 Poster Prize for Illustration.


Listen to our Head Curator Matt Brosnan who takes us through the history of London Transport Poster Art from the golden age of poster design in the 1920s and 30s to the outbreak of the Second World War (part one) and from to the present day (part 2).

London Transport Museum Depot is open this summer


Museum After Dark

Join us for our next Museum After Dark late opening on Thursday evening. It's the perfect opportunity for adults to visit with friends and enjoy a cocktail and quiz.

Find out more

October half term at London Transport Museum


October half term

Families are invited to track down Billy Brown of London at the Museum in Covent Garden and our Museum Depot in Acton this October half term. 

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We can’t wait to welcome you back to the Museum but reopening our doors comes with financial challenges. Can you make a donation today to help fund our future?

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