Poster; The Bethnal Green Museum, by Laurence Scarfe, 1964
Simple name : Poster
Date : 1964
Collection : Posters
Object location : Acton Depot
Reference number : 1983/4/7488
Size : H 1016mm, W 635mm
Print code : 264/314M/2700
Publisher : London Transport : 1964
Printer : Waterlow & Sons Ltd : 1964
Descriptive size : Double royal
Content text : THE BETHNAL GREEN MUSEUM has a famous collection of toys, dolls and all the varied appurtenances of childhood, mainly from Georgian, Regency and Victorian nurseries. Many are important social documents. Inspect the fine Dorset House. Its furnishings and occupants reflect carefully fashion's progress between 1760 and 1830. Lovingly created and preserved, these playthings evoke unfailingly the authentic savour of childhood...Underground to Bethnal Green
Title : The Bethnal Green Museum
Colour : Brown,Pink
Printed by : Waterlow & Sons Ltd
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Record completeness :
Record 84% complete

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The range of entertainment on offer in London provided countless vibrant and enticing subjects for transport posters. Rather than advertising specific venues or events, posters usually promoted general activities such as shopping or going to the theatre. Many aimed to encourage travel to the city in the evenings and at weekends. Others encouraged regular commuters to stay in the city after work, rather than travelling home at rush hour. In the 1930s, posters were also issued with listings of specific events scheduled for that week.
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London Transport posters have promoted travel to almost all of the capital's many museums and galleries. Some advertised the institutions themselves, whilst others promoted special exhibitions. The exotic and eclectic collections offered the poster artist inexhaustible subject matter. Unlike other London attractions, museums and galleries could be represented by subjects and imagery not normally associated with the city, ranging from dinosaurs to ancient Egyptian sculpture.
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Double royal : Double royal has been the standard poster size used by the Underground since 1908. This 40 x 25 inch format has been used almost exclusively by railway companies.
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