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London Transport Museum Privacy Page

The information below provides a summary of the key ways in which the London Transport Museum (LTM) may use your personal information.

LTM is a subsidiary of Transport for London (TfL) as well as being a registered charity.  The Museum’s charitable objects which underpin the purposes for which we process personal information are: to advance the heritage of transport in London and to educate the public about the history of transport in London through the provision, operation and maintenance of a transport museum for the public benefit, and to educate the public about the role of transport in the life and work of London past, present and future.

Personal Information we hold

Personal information we collect may include:

  • your name, title
  • gender (where you choose to provide this);
  • date of birth;
  • postal address, email address and phone number;
  • family and spouse/partner details, relationships to other donors and/or Members and Patrons;
  • current interests and activities;
  • ticket purchase and event registration / attendance;
  • payment card data;
  • online retail purchases;
  • contact preferences;
  • information on any donation that you make to the Museum including Direct Debit and bank account information where applicable;
  • Gift Aid status;
  • details of correspondence sent to you, or received from you;
  • donor status and wealth assessment information;
  • employment information and professional activities;
  • where relevant, selected media coverage;
  • any other information provided by yourself at the request of London Transport Museum.

How we collect your information

We may collect your information in several different ways:

Most of the information we hold is provided directly by you.  For example, you may give us your information in order to purchase a ticket or sign up for one of our events, request our newsletter, make a donation, or purchase something from our online shop.  We will also collect your information if you email, phone or write to us.  If you telephone LTM, your call may also be recorded for training and quality purposes.

You may also have provided us with your information if you are a LTM Volunteer, Trustee, Patron or any other type of supporter or member.

Depending on your privacy settings, we may also collect information about you from your interaction on one of the Social Media platforms we use; for example if you post on our Facebook or Twitter pages or visit our YouTube channel.

If you are a member of the London Transport Museum Friends, they may share your personal information with us, where you have agreed they can do so.

On some occasions we may also collect publicly available information about you.  You can read more about this in the sections below.

How we use your personal information

LTM uses your personal information in four main ways:

  1. To administer and fulfil your ticket order, online purchases or donations, including processing Gift Aid;
  2. To maintain an accurate record of your relationship with us and manage your contact preferences;
  3. To administer, operate and improve our events, exhibitions and fundraising activities; and
  4. Where you have agreed, to send you information about the Museum
If you have agreed to receive our newsletter, we will send you regular updates that will include information about the Museum’s work, as well as our events, special offers and fundraising activities.

If you attend a specific event (for example a guided tour, or one of our debates or talks) we may contact you afterwards to obtain your feedback.

There are some membership and donation communications that we are required to send regardless of your contact preferences. These are essential communications, deemed necessary to fulfil our contractual obligations to you.   These may include Direct Debit confirmations and advanced notices, thank you letters, renewal of Membership cards and renewal reminders, Gift Aid confirmation letters and querying returned mail or bounced Direct Debit payments with you.

Supporter profiles and targeting communications

Sometimes we may combine your personal information with information available from other publicly available sources.

We do this for a number of reasons; for example so that we can send better communications more likely to interest you - or to provide an improved Museum experience for our supporters and visitors.  It also helps us to build a better long term relationship with all of the people who support us currently - or who may do so in the future.  Importantly, it enables us to raise more funds, more quickly and so support the wide and varied work that takes place at London Transport Museum.

We may analyse geographic, demographic and other information relating to you and we may use additional information from third party sources when it is available.  Such information is only compiled using publicly available information about you. Some examples of the resources we might use include:   

  • Royal Mail National Change of Address database (NCOA);
  • BT Operator Services Information System (OSIS);
  • WealthEngine, a wealth intelligence database;
  • Reviewing employment information that you have made publicly available via social media;
  • Newspaper articles, publications and company websites;
  • Companies House, Bordex and other company information databases;
  • Charity Commission and Office of the Scottish Charity Regulator (OSCR) registers.
Occasionally LTM may use aggregated, depersonalised information to carry out other research and analysis.  Examples may include looking at which geographic areas our visitors travel from, or which age groups visit us. Individuals cannot be identified using this data.

LTM does not undertake any profiling or make other decisions or assumptions about you based solely on the use of automated systems, databases or computer applications. 

Sharing personal information

LTM has contracts with a number of third party service providers that support the day-to-day operation of the Museum, website, our fundraising activities and our shop.

Where we appoint an external supplier any such arrangements will be subject to a formal agreement between London Transport Museum and that organisation or individual to protect the security of your personal information.

Where you explicitly agree, we may share your personal information with the London Transport Museum Friends, a separate charity that works closely with the Museum to support its objectives and fundraising activities.

We will never pass your personal information on to any other organisation for marketing purposes and do not sell or rent personal information to third parties for any purpose.

If you have made a Gift Aid declaration, we may disclose the information you provided to HMRC for the purpose of reclaiming Gift Aid on your donation(s).

In some circumstances, disclosures of personal information to the police (and other law enforcement agencies) are permitted by data protection legislation, if they relate to the prevention or detection of crime and/or the apprehension or prosecution of offenders. Before any such disclosure takes place, the police are required to demonstrate that the personal information concerned is necessary for them to carry out a proper investigation. Each police request received by TfL is dealt with on a strictly case-by-case basis to ensure that any such disclosure is lawful and carried out in accordance with relevant guidance issued by the Information Commissioner's Office.

Length of time we keep your information

The Museum will retain personal information in line with its data retention policy.  This means that we will not hold information for longer than is necessary for the purpose we obtained it for.

To ensure that we do not retain inaccurate, out-of-date or irrelevant information, information will be regularly reviewed and we will delete anything that we no longer need.

Overseas processing

LTM and its service providers may process your personal information in countries within the European Economic Area (EEA) and worldwide. These locations include the Netherlands and the USA.  Any such processing will be carried out in strict accordance with UK and EU privacy legislation and the appropriate contractual safeguards which LTM has put in place.

Keeping your information secure

We take the privacy of customers and supports very seriously and a range of robust policies, processes and technical measures are in place to control and safeguard access to, and use of, the personal information we hold.

CCTV

We operate CCTV cameras throughout the Museum and at our Depot in Acton.  We use it for three main purposes:

  • Protecting the health and safety of employees and visitors
  • Protecting our collections; and
  • Preventing and detecting crime and antisocial behaviour
We retain CCTV for a period of 30 days before it is automatically deleted.

Your information rights

If you would like to unsubscribe from our newsletters or other updates you receive from us, please use the link we include at the end of every email.  You can also update your contact preferences at any time by contacting us at one of the addresses below.

Under data protection legislation you are entitled to ask to see any personal information that we hold about you and be given details of how we use that information, and where we obtained it from.

If you think that any of the personal information we hold is inaccurate, you can request that we correct it. 

You also have the right, in certain circumstances, to require us to stop processing your personal information, or ask us to delete it.

In relation to all of your information rights, please email us at [email protected] or write to us at the address below:
London Transport Museum
Covent Garden Piazza
London
WC2E 7BB
Please note that we may require proof of your identity and address before we can process your request.  We will respond to your request within the appropriate statutory timescales and in accordance with guidance from the Information Commissioner’s Office.

If you have a specific concern or complaint about the way LTM handles your personal data, you can contact the Privacy and Data Protection team at Transport for London at [email protected]

You are also entitled to raise a concern with the Information Commissioner’s Office, the UK's independent body set up to uphold information rights. For more information about your privacy and data protection rights, visit their website at ico.org.uk.

battlebus 2016

Battle Bus 2016

During 2016 we focussed on Tottenham, in the north London Borough of Haringey. Tottenham garage was one of those that had their B-type buses requisitioned for war service. Working on the theme of ‘London’s Sacrifice’ we looked at the stories of young men who signed up to fight and the events of the Battle of the Somme.

Three teams of young volunteers co-curated an exhibition From Tottenham to the trenches. This exhibition marked the centenary of the Battle of the Somme. It is displayed at Bruce Castle Museum, Haringey from October 2016 to June 2017. The story of London buses is told alongside those of local people from Tottenham whose lives were affected by the First World War.

The young volunteers consisted of a research team, an exhibition team and an outreach team. They all had different roles to play in bringing the exhibition together.

Research volunteers

Ten young research volunteers were tasked with uncovering First World War stories linked to the events of 1916, the B-type bus, and Tottenham. They worked alongside museum professionals and First World War experts, delved into archives and participated in field trips to gather information for the exhibition.

You can read more about what they discovered on their blog.

Exhibition volunteers

The research was passed on to eight Year 9 students at Northumberland Park Community School. During weekly sessions, they creatively explored the research. They looked at: why young men felt compelled to sign up to fight; the Battle of the Somme; and the role that London buses played on the Western Front. Working with a filmmaker and using shadow puppets, drama and photography the students produced images and a short film for the exhibition.

The students were also taken on a bespoke three-day tour of battlefields in Belgium and France. They visited sites that had links to Tottenham and the buses, and they learnt more about the Battle of the Somme and the Western Front. A film made for the exhibition documented their experience.

Outreach volunteers

Over the summer of 2016, five young outreach volunteers worked alongside a spoken word artist. They created original poems, responding to stories in the exhibition they felt emotionally or personally attached to. Their work covered themes of home, memory, courage and conflict. The poems featured in the exhibition and were performed by the volunteers at exhibition launch events at London Transport Museum and Bruce Castle Museum.

battlebus 2015

Battle Bus 2015

In 2015 our focus was the experiences of women. At the start of the First World War in 1914 thousands of men who worked on London’s public transport volunteered to take on military roles. The industry lost a significant proportion of its workforce, and women were soon called upon to fill the roles that men had left behind.  To keep the buses going, women took on both operational and maintenance roles. One of the roles women took on was the job of the conductor. They became ‘clippies’ or ‘conductorettes’ as they were sometimes called.

Exhibition volunteers

Working with over 40 female professionals employed in the transport sector, we explored the stories of the first ‘conductorettes’ in more detail. We looked at their experiences and how they contrasted with that of women working in the bus industry today. We considered how the role of women had changed over time. We also discussed whether women still faced the same prejudices as their counterparts 100 years ago.

The stories all contributed to a final exhibition A Driving Force: 100 years of women in transport. The exhibition included oral history interviews, artwork, a timeline of key milestones in the story of women in transport from 1915-2015, and a film. In the Summer and Autumn of 2015, the exhibition toured cultural and community venues throughout London, including Catford bus garage, London Transport Museum’s Depot at Acton Town, Westminster Music Library and Victoria Coach Station.

Sarah Liles, a bus driver, and Liza Maddocks, an Employee Relations Assistant, talk about their experience of working in the bus industry today

Outreach volunteers

In 2015 we worked with two groups of young people to create family engagement activities for two public events. The first was held at Firepower, The Royal Artillery Museum in Woolwich Arsenal, in May. The second, was at Westbourne Park bus garage Open Day in October. Led by the Battle Bus apprentice, Hannah Steele, the groups researched information about the history of the bus and the role of women in transport during the First World War. 

From their research, they developed activities to engage with families. They also worked towards completing their bronze arts award qualification. A key legacy of their project is the children’s story book called Barney’s adventure [2.1 MB PDF]

banner shapingldn 2017

ShapingLDN heralds a new strand of public programming from London Transport Museum, offering inspiring events, debate, and immersive content about transport, city living, and the future of London.

As the world’s leading museum of urban transport, LTM has long provided a place for the wider public to come, understand and enjoy the story of London’s journey.

However, our mission is not only to conserve our collections and tell stories of the past. We are also here to share knowledge and provoke debate about transport and the future of London. ShapingLDN offers an exciting new platform for these important conversations to take place, inviting a diverse public audience to come together, and to debate, network, inspire and stimulate conversations about the future of our city.

Following on from the success of our Designology Late Debate and Studio Event Programme as well as our ongoing Interchange B2B programme, ShapingLDN will explore topical future city themes, and the role transport plays in tackling global issues, such as the future of work and urban mobility, artificial intelligence and automation, population growth, health disparity and air quality.

#ShapingLDN

Late Debate: Technology and the future

Late debate poster

Date: Wednesday 29 November 2017
Location: Covent Garden
Time: 18:45 – 22:00
Tickets: £15, Concessions and LTM Friends £12

Book tickets

Please note event is suitable for 18+ only

Fantastic, frightening, or simply overdue: Emerging technologies are going to reshape the way we live, work and travel, whether we like it or not. Explore what’s on the tech horizon in this London Transport Museum Late Debate. From driverless cars and delivery drones to apps, maps and virtual reality – will technology evolve to better suit our needs or advance faster than our human capabilities? Join us in this festival style event offering debates, immersive experiences, talks and workshops. Brainstorm your own innovations, meet inventors and judge their ideas. Network at the bar, get hands on with robots and Virtual Reality, and visit the museum’s iconic collection at night

For more details download our full programme [418 KB]

Late Debate: Women of the future

199884035 women copy copy

Date: Thursday 8 February 2018
Location: Covent Garden
Time: 18:45 – 22:00
Tickets: £15, Concessions and LTM Friends £12

Book tickets

Please note event is suitable for 18+ only

2018 celebrates100 years of the women’s suffrage movement finally succeeding in granting some women the right to vote in February 1918. To mark this momentous time of change in society, London Transport Museum and Transport for London will be hosting a Late Debate to celebrate women’s contribution to society over the past 100 years and explore what the next 100 years might hold. Join us in this festival style event offering debates, immersive experiences, talks, workshops and the Museum’s latest temporary exhibition; Poster Girls. Discuss current issues with contemporary feminists, hear about trailblazing women past, present and future, get creative, start a movement and provoke conversations. Enjoy a bar, live music and the chance to see our world class exhibitions at night.

Late Debate: Environment matters

2017468 environment copy copy copy copy

Date: Thursday 7 June 2018
Location: Covent Garden
Time: 18:45 – 22:00
Tickets: £15, Concessions and LTM Friends £12

Book tickets

Please note event is suitable for 18+ only

Humanity’s impact on the environment is arguably the biggest challenge we are facing today. Join London Transport Museum in a Late Debate exploring how to make London a cleaner, greener, more sustainable and livable city. Join us in this festival style event offering debates, immersive experiences, talks, and workshops. Explore London’s key environmental policies, initiatives and strategies. Start developing solutions to issues that concern you most, get creative re-using and recycling, and find some inner balance with transport themed yoga. Enjoy a bar, live music and the chance to see our world class exhibitions at night.

Late Debate: Race for space

200013389 race for space copy copy

Date: Thursday 29 November 2018
Location: Covent Garden
Time: 18:45 – 22:00
Tickets: £15, Concessions and LTM Friends £12

Book tickets

Please note event is suitable for 18+ only

Over 54% of the world’s population live in cities today and this figure is expected to rise to 66% by 2050. London Transport Museum invites you to a Late Debate exploring how London will cope with its continuing population growth. How we will balance a livable environment with increasing density, providing space for nature, culture, heritage and play, as well as housing and critical infrastructure. Share your views on London’s expanding rail network and come up with your own creative solutions. Join us in this festival style event offering debates, immersive experiences, talks, and workshops. Enjoy a bar, live music and the chance to see our world class exhibitions at night.